Full-platform redesign and mobile rollout for Spruce, serving 685K+ customers and 6,400+ properties with smarter, faster home services.
Development
Redesign
Overhaul
Integration
Spruce is a U.S.-based home and property services platform for multifamily communities and short-term rentals. It connects residents, service pros, and property managers with on-demand and scheduled cleaning, chores, and partner services like laundry pickup and pet care.
We rebuilt Spruce’s nationwide home services platform, launching a Service Pro mobile app, upgrading manager tools, and adding capacity, pricing, and reporting so residents, pros, and admins run bookings, operations, and growth on one fast, role-aware system.
Redesign Spruce’s platform to unify residents, service providers, managers, and admins in one scalable system.
Launch a dedicated mobile app for Service Pros to manage tasks, schedules, and availability on the go.
Equip property managers with dashboards and oversight tools for better visibility, tracking, and operational control.
Implement dynamic pricing and capacity management to optimize scheduling accuracy and prevent overbooking across all markets.
Multiple platforms for residents, managers, and admins slowed coordination and complicated platform-wide operations.
Lack of on-the-go tools limited real-time updates, scheduling flexibility, and efficient job management.
Property managers lacked dashboards and key insights needed for effective oversight and decision-making.
Fixed rates ignored property variables and unbalanced scheduling caused overbooked slots and service delays.
We re-engineered Spruce with mobile power, precision tools, and automation built to dissolve bottlenecks and keep every role in sync.
6,477+
685K+
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AppVerticals rebuilt our platform with mobile access, adaptive pricing, and real-time dashboards, transforming how we serve 6,400+ properties. Everything runs faster, smoother, and at the scale we need to grow confidently.
Turn market challenges into lasting advantages with the right strategy and execution.